Fast growing firms from emerging economies are the new stars in the international arena. While most of the attention was given to BRIC or Asian firms so far, we would like to shed light on successfully competing firms in and from Central and Eastern Europe at this congress.
In the last two decades in all CEE countries local firms have emerged that succeeded in building a good position in the domestic market and often in foreign markets too. Challenged by the radical transformation of their economies and the entry of global industry leaders into their home markets these entrepreneurial run firms have found innovative ways how to tap market opportunities and outperform even international competitors. These local heroes give a hard time to local and Western competitors and force them to respond creatively too.
Target group: Owners, executives, marketing and sales executives of national and international companies and consultants with focus on Central, South-Eastern and Eastern Europe. Furthermore, academics and business students with interest in doing business in CEE.
For more information on program, speakers and logistics, please visit the
conference website.