It was a great opportunity to take part in this CEEMAN program, during which I gained knowledge from the faculty but also from the participants. I will certainly recommend it to members of INSEAD. This should become a reference program on these specific topics.
Leslie Marchin,
INSEAD, France

Program Management Seminar



Described by the Financial Times as the program for "the infantry that wins the war", the Program Management Seminar is aimed at developing operational excellence in business schools and management development institutions and has educated so far over 500 participants from 162 institutions in 41 countries of Europe, Asia, and Africa.

The current edition of the seminar is taking place online on 25-27 August (module 1) and 14-15 October (module 2) 2021. Individual mentoring sessions will be organized on 4 and 11 September

We welcome interests for the next edition of the seminar, taking place in 2022, and invite broader representation from management schools globally to join the discussion and sharing experience. Sign up here: Keep me informed on PMS 2022

Who is it for?

For program managers and administrators in charge of design, promotion and delivery of management education programs.

What do you get?

You will learn from the best about how to organize an excellent seminar, work effectively with faculty and participants, and build relationships not only with them, but also among them, engage alumni, deliver good customer service and assure the quality of programs, deal with ethical dilemmas, market the seminar, and much more. Particular attention will be given to the current changes and challenges in program management caused by the pandemic. After completion of the seminar, you will also become a part of the PMS alumni network.

See the list of alumni institutions, that have entrusted us with developing their program management staff. 


The program is designed to make Program and Project Managers more effective in handling their increasingly demanding and complex responsibilities. Class sessions include briefings by experts, group discussions, and case analyses of problems faced by Program Managers. It gives you the chance to learn not only from the faculty, but also from other participants who bring a wealth of experience and diverse perspectives. Particular attention will be given to the current changes and challenges in program management caused by the pandemic.

Topics to be covered include:

  • The role of the program manager in program preparation and delivery;
  • Building a positive learning environment;
  • Understanding target markets;
  • Delivering high levels of customer satisfaction;
  • Marketing and sales to increase enrolments;
  • Communication and reputation building;
  • Managing alumni relations;
  • Working together as a team;
  • Time management and handling priorities;
  • Handling ethical dilemmas;
  • Future career steps of a program manager.


Program faculty includes a high-profile team of experienced practitioners of business education:

Paul MatthyssensProfessor of Strategic Management at University of Antwerp and Antwerp Management School, Belgium and Professor of Global Business and Marketing at University of Milano-Bicocca, Italy

Danica Purg President of CEEMAN and IEDC-Bled School of Management, Slovenia
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Andrew CrispFounding partner of CarringtonCrisp, UK
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Nenad Filipovic
Nenad FilipovićDirector of Executive Education, IEDC-Bled School of Management, Slovenia
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Drikus KriekDean of IEDC-Bled School of Management, Slovenia

Olga VeligurskaDirector of CEEMAN, Slovenia


Early bird fee - before 31 May

  • EUR 800 + 22% VAT for CEEMAN institutional members
  • EUR 850 + 22% VAT for exchange and individual members
  • EUR 990 + 22% VAT for non-members

After 31 May

  • EUR 900 + 22% VAT for CEEMAN institutional members
  • EUR 950 + 22% VAT for exchange and individual members
  • EUR 1,100 + 22% VAT for non-members

22% VAT applies to institutions without VAT number, all participants who attend the seminar in person in Bled, and all participants from Slovene institutions.

Reductions are available for multiple participants from the same institutions. Special scholarships are available for participants from Latin America and Africa. Application for the scholarship must be submitted before 31 May to


The Program Management Seminar 2021 is taking place online. Before the event, participants receive instructions and access to MiTeam, an award-winning learning & collaboration platform. We are co-creating a community of participants before and after the seminar, providing even more possibilities for networking and experience sharing. You can find a brief description of the platform here.


Are you interested in the next edition of the Program Management Seminar? Fill in our "Keep me informed" form below and be the first to find out when we open the registration.

In order to benefit most from the program, stable internet connection, prior experience in program management and a good working knowledge of English is recommended.


Živa Žmavc ThongvanhHead of Projects and PMS Coordinator