It was a great opportunity to take part in this CEEMAN program, during which I gained knowledge from the faculty but also from the participants. I will certainly recommend it to members of INSEAD. This should become a reference program on these specific topics.
Leslie Marchin,
INSEAD, France

Program Management Seminar

5 - 7
13th edition
Bled, Slovenia


Described by the Financial Times as the program for "the infantry that wins the war", the seminar is aimed at developing operational excellence in business schools and management development institutions and has educated so far close to 400 participants from 100 business schools in 40 countries of Europe, Asia, and Africa.

This unique seminar is aimed at program managers in charge of delivery of educational programs. They will improve their skills related to the promotion and delivery of educational programs and learn about best practices in initiating, developing, organizing, coordinating and streamlining program management processes and methodologies.

Download Brochure


The Program Management Seminar is an intensive and highly interactive three-day program designed to make Program and Project Managers more effective in handling their increasingly demanding and complex responsibilities. Class sessions include briefings by experts, group discussions, and case analyses of problems faced by Program Managers.

Topics to be covered include:

  • The role of the program manager in program delivery;
  • Building a positive learning environment;
  • Understanding target markets;
  • Delivering high levels of customer satisfaction;
  • How to decide on marketing investments to increase enrolments;
  • Admissions systems;
  • Post-program activities;
  • Managing alumni relations;
  • Managing the performance of program staff;
  • Hiring program management staff;
  • Dealing with difficult participants;
  • Managing faculty;
  • Handling ethical dilemmas in the program manager role.


Program faculty includes a high-profile team of experienced practitioners of business education:

Danica Purg
Danica Purg President of CEEMAN and IEDC-Bled School of Management, Slovenia
Mike Page
Mike Page Provost and Vice President for Academic Affairs, Bentley University, US
Dianne Bevelander
Dianne BevelanderProfessor of Management Education, Executive Director, Erasmus Centre for Women and Organisations, Rotterdam School of Management, Erasmus University, the Netherlands
Andrew CrispFounding partner of CarringtonCrisp, United Kingdom


Early bird fee - before 31 January

  • EUR 700 for CEEMAN institutional members
  • EUR 750 for exchange and individual members
  • EUR 950 for non-members

After 31 January

  • EUR 750 for CEEMAN institutional members
  • EUR 820 for exchange and individual members
  • EUR 1050 for non-members

In some cases, 22% VAT might apply depending on the legal status of the applicant's institution.

The fee is covering all materials, coffee breaks and lunches. Please note that the fee does not include travel or accommodation expenses.

Special scholarships are available for participants from Latin America and Africa.


Nearest airports
Ljubljana International Airport Jože Pučnik (Brnik) is situated 37 km southeast of Bled (about 20-25 minutes drive). It is connected with all major European cities and airports. The Slovene national air carrier is Adria Airways. For intercontinental flights we recommend a connecting flight via Frankfurt, Munich, Zurich, Vienna, London or Paris. Transfer from/to Ljubljana airport can be booked through CEEMAN Office.

Other neighboring international airports are in:


A range of hotels in Bled, a unique tourist destination, within walking distance from the venue is available and can be booked at preferential rates through CEEMAN office.

For more information please contact:

Živa Žmavc Thongvanh Project Manager
+386 4 57 92 518


On-Line Registration Form

In order to benefit most from the program, prior experience in program management and a good working knowledge of English is recommended.


Živa Žmavc Thongvanh Project Manager
+386 4 57 92 518