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09
Jan
2025
New GMAC’s AI in Business Education case study: Nanyang Business School
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Learn how Nanyang Business School supported a pilot project to redesign curricula and learning assessments to embrace generative AI tools through a case study project assessing the output of different GenAI prompts co-designed with faculty.

Nanyang Technological University (NTU), based in Singapore and home to Nanyang Business School, is a research-intensive public university with over 35,000 undergraduate and postgraduate students. The institution is regularly ranked among the top in Asia for business education and counts among the leading universities worldwide for engineering and technology. The university’s vision is to build an institution founded on science and technology with a strong emphasis on using digital technology and tech-enabled solutions to enhance productivity and learning outcomes. As part of its broader institutional goals, the NTU aims to integrate artificial intelligence (AI) tools into various aspects of its teaching, research, and administration, helping prepare students for a technology-driven future.

Nanyang Business School is recognized as a key driver of the university’s innovative approach to integrating generative AI (GenAI) into the learning experience, equipping students with both practical skills and a strong understanding of how GenAI functions. NTU promotes a decentralized and entrepreneurial environment that encourages experimentation, while at the same time allowing faculty to submit proposals for funding to scale up successful pilots.

Nanyang Business School supported a pilot project to redesign curricula and learning assessments to embrace generative AI tools. Combining theoretical pedagogical frameworks with AI technology, the project asked students to conduct a case study with GenAI prompts co-designed with faculty, then assess the different results with their peers.

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