News

11
Dec
2024
Strengthening International Business Connections: Gisma’s New Partnership with GIZ
News source:
  • Members
Gisma University of Applied Sciences has partnered with GIZ for a three-year initiative under the "Partnering in Business with Germany" programme, connecting German SMEs with international CEOs. This collaboration fosters global knowledge exchange, offers executive education, and empowers businesses with innovative strategies to thrive in a globalized economy.

Gisma and GIZ Unite to Foster Global Collaboration for SMEs

In a major initiative to promote international business development, the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), in collaboration with the BMWK (Federal ministry for Economic Affairs and Climate Action), has entered a three-year partnership with Gisma University of Applied Sciences. As one of the selected FBZ (premier educational development centres), Gisma will support GIZ’s “Partnering in Business with Germany” initiative, which focuses on strengthening Germany’s small and medium-sized enterprises (SMEs) by connecting them with experienced international CEOs.

This collaboration aims to create an ecosystem where German SMEs can thrive in the global economy by learning directly from accomplished business leaders worldwide – and vice versa: It also offers international SMEs opportunities to access the German market, accompanied by hands-on exposure to management science through interactions with Gisma’s esteemed faculty and staff.

Bridging Gaps and Creating Opportunities

Germany’s SMEs, or “Mittelstand”, are the cornerstone of its economy but often face challenges when expanding internationally or adopting global business practices. This partnership seeks to address these hurdles by:

  • Knowledge Exchange: Facilitating the sharing of expertise and innovative strategies between German SMEs and international business leaders.
  • Networking Opportunities: Providing access to global networks through workshops, executive programmes, and events.
  • Collaborative Growth: Offering international SMEs pathways to collaborate with German organisations for technological advancement or market entry.

German SME leaders will gain insights into international markets, while international CEOs will better understand the Mittelstand's best practices and explore new avenues for collaboration.

Building a Strong Foundation for Executive Education


This partnership also marks a step forward for Gisma in enhancing its executive education offerings. By designing tailored programmes, Gisma is committed to equipping business leaders with skills in critical areas such as intercultural communication, sustainable business practices, international trade regulations, and digital transformation. These initiatives are poised to foster a global perspective among leaders and empower organisations to operate more effectively on the international stage.

The Role of GIZ in Facilitating Knowledge Exchange

GIZ brings decades of experience in fostering international cooperation and sustainable development to this partnership. Its established networks and resources perfectly align with Gisma’s mission to promote responsible leadership and sustainable business practices. By combining their strengths, Gisma and GIZ are uniquely positioned to bridge cultural and professional divides, offering SMEs and CEOs unmatched access to best practices and strategic insights.

A Vision for Global Collaboration

This initiative underscores Gisma’s and GIZ’s shared dedication to creating resilient, adaptable business models that ensure competitiveness in an ever-changing global economy. It also paves the way for international companies to engage with one of the world’s most dynamic and innovative economies, fostering long-term sustainability and growth.

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